Our Services
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APPOINTMENT SETTING

Face to Face appointments are more effective: The likelihood of closing a sale dramatically increases with a face to face meeting.  Our B2B appointment setting service will make the calls to put you in front of qualified decision makers you want to meet.

Dynamics of a qualified sales appointment:   When we pass you an appointment, we would have used a series of qualifying questions to gather vital information needed to qualify that prospect.  A qualified appointment will have some of these elements.  It will be with a named decision maker whose authority has been verified, who has expressed an interest in, or an immediate need for your product or service; there'll be confirmation of a budget for the purchase, and the timeframe in which they'll buy.  Your sales people will, therefore, be presenting to valid interested decision makers.

We will create a bespoke custom designed campaign for you:  Your business is unique.  That's why it demands that we create a quality custom-designed sales lead generation programme, or appointment setting campaign to fit your requirements. The process takes around two weeks and comprises 11 steps -  including working with you to identify the target results you want to achieve, creating a profile of your perfect prospect, identifying objections, etc. 

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SALES LEAD GENERATION

What is B2B lead generation:   Sales lead generation is typically used for services or products that are complicated and pricey.  The decision making process can, therefore, be complicated.  That's why some clients prefer to have their own internal sales team make the appointments.  We, on the other hand, focus on identifying likely prospects, then educating and developing them into sales ready leads.  We identify the decision maker/s, the purchasing process, interest level, key competitor information. Sales lead generation stops one step short of making an appointment.

Sales Lead Generation is a cushion during tough times:  When business is booming, it's easy to neglect essential lead generation strategies.  That's because your sales team could be tied up servicing existing customers, or you might not have the resources to allocate to lead generation.  But in tough times, this approach could be fatal.  A well stocked pipeline of leads is essential to cover customer attrition.

An outsourced company can undertake this critical business function: If you've tried cold calling you'll know that some sales opportunities can be closed by calling at exactly the right time.  But with others the relationship has to be nutured over weeks or months. This nuturing has to be managed so that opportunities are not missed.  Can you imagine how you'd feel if you'd done the ground work and planted the seed of an idea with someone who wanted your product/service, only to have them buy it from your competitor six months later, because you forgot to follow up! 
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CONFERENCE/TRADE SHOW BOOKING OR FOLLOW-UP

Are you concerned your costly conference might not have 100% attendance.  Unable to follow up on the warm leads generated when you exhibited at a trade show!

To maximize your ROI, let us do the hard work of calling and confirming attendees to your free or chargeable conference or seminar.  We'll ensure a high turnout of the right type of contacts. 

If you exhibited at a trade show,  immediately following the event, we will sort through the collection of business cards gathered, and get on the phone to attendees.
It's crucial to reach visitors to your  trade show stand while you are still fresh in their mind. If you wait even one week, they will have forgotten you.
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MARKET RESEARCH

Would understanding your customers' needs, help you to better target them?

Customer Market Research is crucial in gaining an understanding of what your customers needs are, and to provide feedback to improve customer retention. A detailed and specific knowledge of the market-place, will enable you to gain an advantage over your competitors.

We will contact the users of your products/services, elicit answers to our key research questions and then provide you with a concise report of the results - invaluable customer market research intelligence
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DATABASE BUILDING AND CLEANSING

Are you concerned your marketing material isn't reaching the right decision makers because your database is out of date.

  • To optimise the success of your marketing campaigns we offer the following:
  • Database cleansing using your existing list to check contact details are correct;
  • Database building building from the ground up a bespoke targeted list of contacts;
  • Database profiling qualifying companies to ensure they match your profile of an ideal target prospect.
Sales Lead
Generation
Geared to uncover quali- fied sales opportunities

Xpert Business Development
specialist b2b lead generation company
Suite 12, 4 Douglas Street, London SW1P 4PB, UK
020 7821 6758
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Appointment Setting Solutions | Sales Lead Generation